I Searched for the Best Binary Options Broker, this is What I Found
When I searched Google for the term “best binary options broker” I was amazed at what I found; In fact, I couldn’t find the best binary options brokers. I know this because it is my job to know which ones are good and which ones are wasting our time. This search was a waste of time… or was it? There are many things that make a broker a top broker and many things that make a search return for a top broker a top search return. The bad thing is that the two needs do not always coincide.
The “Best Binary Options Brokers” Suck
When I searched for the simple phrase “best binary options broker” do you know what I found? A bunch of SEO (Search Engine Optimization, or how to promote yourself on Google) crap. Can you believe that?! The top three listings on the page were of course the paid advertisements. Because they are paid you can never be too sure about them without a full review. One of the ones on my list is called Binaryoptionsjourney.com. I never heard of them have you? After that the top four organic returns were nearly worthless.
Organic returns are the top hits that Google finds for you based on you search query. Number one on the list was a straight up without a doubt SEO website with the only intention signing up new clients. This website was nothing but SEO articles leading readers to click on links. The next return and only one of use was ThatSucks.com (former BinaryOptionsThatSuck.com). Yay BOTS! Why is this you might ask? It’s because of key words. Not only is BOTS a great source of information it is chock full of key words that link it to the search “best binary options brokers”. The third return was yet another SEO website and the fourth was the old Forbes article about “Don’t Gamble on Binary Options” that has been floating around the internet for years. Our Chief Editor, Martin, actually wrote a replay article on Yahoo! a couple of years ago, called “Why you should not be afraid of trading binary options“. Worth’s reading.
SEO and Binary Options Searching
Why does this happen? Is this really the “best binary options brokers”? The answers to both of those questions lie in the SEO and the key words. Not to mention Spam seo techniques that make websites appear to be more than what they are. The simple answer to the first question is for money. Affiliates earn money when you sign up to a new broker through their web page. The simple answer to the second question is that, according to the Google Search web crawlers these websites appear to be the best match for simple searches like “best binary options broker”, “top binary options broker” and others. In order to find out who is really the top broker will require more research than a simple web search and an SEO website.
Something else to consider is Google itself. Have you ever thought about how much information, or even what kind of information, Google has in its file on you? You would be surprised. That information is what Google, and other search engines, use to match up their ads to you, the end user. This is why I, who am a 40 year mountain biker/trader always get ads for financial services and bike parts in the sidebars of web pages. This same information affects the way that search engines return search results to you as well. Two people, using two different computers, sitting next to each other and searching for the same query will not necessarily return the same results. Freak huh? If a website is the top website for me why isn’t it the top website for someone else?
So, how do you really find the top brokers? One way is to use websites like ThatSucks.com (former BinaryOptionsThatSuck.com). Sure, we are here for SEO too but more importantly we are here for the long haul and have a vested interest in objectively reporting on binary options, binary options trading, binary options tools, binary options strategies and other things relevant to the binary options industry. (PS, that was one long SEO sentence chock full of SEO keywords ;-) Regardless of where you get your information never rely on just one source. Binary options trading is inherently risky and the industry is prone to fraud. Look into the broker before you deposit any money, read reviews from third party sources and take the time to make a well informed decision. Not all brokers are the same. They don’t have the same assets, the same expiry’s or even the same types of binary options. Be sure that you find a top broker, but also a top broker that can meet your needs.
And the Best Binary Options Broker Goes to…
Before I answer that question, I want to show you how it really works: who is the best binary options broker? Notice how we have a link. As explained, links make stronger rankings. Now this is only 1 link, imagine a robot adds 10K links! This is black hats ladies and gentleman, this is spamming. Not nice.
So, who is the Best Broker? That question is still unanswered but I can say that there is a promising list of broker at the top providing trading services for all kinds of binary traders. What I like to look for. First, I like to check out where the broker is located and how/if they are regulated. It is not always necessary to choose a regulated broker but if you have regulation in your area it’s a good place to start. This might include CySEC Binary Options Regulation, the EU, Japan and other areas around the world. Regulation is one way to weed out brokers you don’t want to use because some brokers might not be legal in your area.
The next thing to look for in a top broker is the asset list and not just what assets are on the list. You also need to check and see if the assets you want to trade are available when you want to trade them. Not all assets are available all the time with all brokers. After that check on the expiry’s. If the available expiries don’t match your needs there is little reason to use the broker. What I mean is this. If the broker only has 60 second, 2 minutes, 5 minutes and 15 minutes expiration and you want to trade daily or weekly then this broker won’t work for you. After you have checked into all that and read the reviews it’s time to talk! Call the broker; don’t just rely on the live chat. Make sure the terms and platform really are right for you straight from the horse mouth. Remember, even the Best brokers Suck sometimes…
Why Does It Matter? So you don’t get Scammed! Some binary options brokers really do suck. And not just as a broker. These Scamish Binary Options Reviews Websites are targeting you and your money through SEO tactics and for the time being Google is unable to do anything about it. The only one responsible for you and your trading is you. If you put your money into the first broker you find on a web search you may deserve what you get and what you get may not be what you were looking for the best binary options broker. Good luck in your search and remember that you shouldn’t believe everything the search engines tell you. The “best binary options brokers” really suck!
Final Word from our Chief Editor Martin
Notice the amount of links we added into this page. Is this what you really want when reading an article? Do you like how it looks? Will those links really help you? Personally, I keep my link very uptight as I never approve more than 1-2 links in an article, those must be connected with the main idea of the article, not just random thoughts. Whenever you see too many links inside an article, remember that most of them just won’t help you; you could have lived without those. So let’s keep it real.